Articles on: Notifications

Notifications Overview

Notifications are like campaigns that you create to send bulk marketing, transactional, and authentication message templates to your contacts in WANotifier.

There are two types of notifications you can send:

Marketing Notifications

These are one-time bulk notifications that you send to multiple contacts at once. An example of this would be sending a promotional offer to your contact list of 1,000 contacts.

We provide you with the option to send these marketing notifications immediately or schedule them for a future time.

Note that WhatsApp sets a daily messaging limit for each WhatsApp business account on a rolling 24-hour period, so you can only send notifications to your contacts within that daily limit.

>>> Learn how to create a Marketing Notification

Transactional / Integration / API Notifications

These are ongoing, action-based notifications that are triggered when a specific action is performed on your website, app, or any third-party tool.

Examples of transactional notifications include:

Order confirmations, shipping updates, delivery alerts, cancellations, or refund notifications.
One-time passwords (OTPs) or verification codes for user login or password resets.
Abandoned cart reminders encouraging users to complete their purchase.
Notification to users when they go from one stage to another in your CRM
Form submission confirmation notification from your website
And so on

We currently provide two options for setting up transactional notifications:

Trigger notifications using a webhook URL from any website, app, or automation tools like Zapier, Pabbly, etc.
Trigger notifications from your WordPress website using our free WordPress plugin.

>>> Learn how to create a Transactional Notification

It’s important to note that you need to first create a message template for each category and get it approved by WhatsApp. You can then use this template to set up a Notification.

Note that you can not send normal, free-form messages in a notification, and you must create a message template for that purpose.

Personalizing Messages with Variables

You can also personalize your message templates using variables to include customer-specific data when sending your notifications. This allows you to tailor messages with details like names, order numbers, or any other information unique to each contact.

>>> Learn more about personalizing templates with variables

Sending Personalized Image Messages to Each Contact

In addition to personalizing text with variables, you can also personalize your notifications with unique images for each contact. All you have to do is upload the images to your website and then link them to your contacts to send personalized image messages to each recipient.

>>> Learn more about sending personalized image messages

Notification Analytics

Each notification you set up provides full analytics for the messages sent in that notification, including sent, delivered, and read reports for each message.

We also provide the option to export this report.

Now that you have a basic understanding of how notifications work in WANotifier, we’ll show you how to create a Marketing Notification.

Updated on: 04/07/2025

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